Recruitment Episodes

March 18, 2024

Early careers jobseekers and the relationship to jobboards with Steve…

Many businesses want to attract early career jobseekers, but what are their drivers and do they play by the usual recruitment rules? Joining me this week is Steven Rothberg, founder of The College Recruiter job siteSteven dis...

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March 4, 2024

A Brief History of RecFest with Jamie Leonard

RecFest has become one of the tentpole events in the talent attraction events calendar, but how did it start and what were the drivers to make it distinctly different from many other events on the calendar? In December 2023 I...

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Feb. 5, 2024

The Marketing Rules Pubcast

This is a special episode recorded in December 2023 at The Three Tuns Pub in London with Matt Alder, Hung Lee, Chad Sowash, Julie Sowash, Chris Murdoch and of course yours truly. As we are all podcasters we discuss the good, ...

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Jan. 29, 2024

The power of AI in Recruitment Marketing with Matt Comber

We all know that AI is going to change the way we work and recruit, but how is it specifically going to change the way that recruitment marketing operates? Joining me this week is Matt Comber, CEO at SourceflowMatt talks me t...

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Jan. 8, 2024

How to build a talent focused network with Jamie Hickman

One of the best ways to engage directly with your target audiences is by building a network or community, which is now easier than ever with WhatsApp and similar apps, but where do you start? Discussing this with me is Jamie ...

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Dec. 13, 2023

Live from TATech Europe

This is a special episode, recorded live from TATech Europe on 5th December 2023 in London. #MarketingRules #TheVoiceOfRecruitmentMarketing Support for this podcast comes from TATech and Shazamme ⁠⁠https://tatech.org/⁠⁠ ⁠⁠⁠⁠⁠...

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Nov. 13, 2023

Talent Intelligence with Toby Culsaw

Talent intelligence is a fairly new term for assessing potential hires, trends in the job market and internal performance benchmarks all aimed at improving hiring success. Joining me this week is Toby Culsaw Global Head of Ta...

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Oct. 30, 2023

How can DE&I be your point of difference with Jo Major?

Does DE&I mean different things to different people and can your approach to DE&I be used commercially? Joining me this week is Jo Major, Founder of Diversity in Recruitment. Jo Talks to me about what recruiters really think ...

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Sept. 26, 2023

Do you feel lucky with Ashley Cooper?

Do you believe in luck or do you make your own luck as a recruiter? and what's a job title? are you a recruiter, a talent acquisition specialist or something else? Joining me this week is Ashely Cooper, an in-house recruiter ...

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Aug. 28, 2023

Recruiters as marketers with Chad Sowash

Where does the recruiter stop and the marketer start? We are seeing more and more pressure on recruiters to be more like marketers, from personal branding to collateral creation. Joining me this week is Chad Sowash, podcaster...

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July 31, 2023

Recruitment marketing: North America x Europe with Serge Boudreau

It's always interesting to understand what other parts of the world are doing better, or worse when it comes to recruitment marketing and employer branding. Joining me this week is Serge Boudreau, Vice president of business d...

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July 10, 2023

Getting it right from the 'Start-up' with Bobby Banerjee

Setting up your new recruitment agency is one of the most exciting and terrifying times of running a business, but what can you do to get it right from the start? Joining James this week is Bobby Banerjee, Director Of Learnin...

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June 12, 2023

Making memorable messages with Arel Moodie

For those of us that present on a regular basis, whether it's online or face to face how do we know how effective we are as a presenter and if our content is hitting the right mark? Joining James this week is Arel Moodie, Ent...

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May 28, 2023

Sales and Marketing or Sales & Marketing with Mike Ames

Sales and Marketing, Sales & Marketing. There is a difference the first is 2 different departments, the second is both functions working together. Joining me this week is Mike Ames from Flair, growth consultants. Mike discuss...

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March 13, 2023

Inclusive recruitment with Emma Freivogel

Being an inclusive recruiter is easy to say but much harder to prove. It's my pleasure this week to welcome Emma Freivogel founder and MD at Radical Recruit. Emma has made it her mission to get disadvantaged jobseekers back i...

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Dec. 19, 2022

Data driven marketing with Shazamme

How to get the most from your new website is always a discussion point. Whether its SEO, advertising or content to drive ROI. But should we first take a step back and ask what the data is telling us? Joining me this week are ...

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Nov. 21, 2022

Beyond big data with Peter Shafer

In recruitment marketing, we have data at our fingers tips but making sense of it and using it effectively is the tricky part. Joining me this week is Peter Shafer, VP at Prosper Group. Peter has years of experience data crun...

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Oct. 28, 2022

Halloween Special with Elizabeth Lembke

This episode is a little different as I'm welcoming back Elizabeth Lembke to the show. Regular listeners will know Liz from 'What recruitment can learn from 80's movies' and 'What recruitment can learn from Christmas movies'....

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Sept. 12, 2022

The challenges of rebranding with Jim Heininger

The term rebranding can mean different things to different people but a sense of excitement and dread usually accompanies it. The excitement we marketers get when finally able to refocus the position of a company at the right...

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Aug. 22, 2022

Picking the right recruitment database with Rob Green

One of the biggest projects a recruitment agency can take on is changing database providers, bringing with it the possibility of downtime, delivery issues and training. Joining me this week is Rob Green, Founder & Director at...

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Aug. 2, 2022

How can insights support your marketing with Darshan Mehta

Being a customer-centric business and improving the customer experience is now more important than ever. So does this mean your Marketing strategy constantly needs to change to keep pace? And if so, how does your business ada...

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July 25, 2022

The Power of RPO with Shannon Russo

Recruitment Process Outsourcing or RPO has been a staffing model for many years now, but the definition has been used to describe many recruitment tactics. So what does RPO mean in 2022? Joining me this week is Shannon Russo ...

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June 27, 2022

The Future of Video in Recruitment with Josh Symons

Over the past few years, we have become accustomed to having video calls, but are we dragging our heels in using video in the recruitment process? Joining me this week is Josh Symons, Head of Customer Success at Hinterview. W...

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June 23, 2022

6 Calls To Action You Should Be Using

Should I still be using calls to action to encourage engagement? Julia Fras answers this questions and gives you 6 ways to use them with examples that you can start adding to your posts today to increase engagement. Narrated ...

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