Recruitment Episodes

In this episode, James is joined once again by Rob Green, Founder and CEO of RecTech. Making him one of the rare few returning guests. We dig into the evolution of the recruitment Tech industry the global impact of AI and how companies can make smarter tech choices faster. Whether you're in talent acquisition, HR, or recruitment, this is one conversation you won’t want to miss. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

In this episode, James is joined by the always inspiring Kate O’Neill – recruitment coach, trainer, and now founder of a brand-new rec-to-rec agency focused on rookie talent. Kate shares her journey from falling into recruitment to shaping its future, and offers sharp insights into why the industry is more attractive – and more complex – than ever. From building confidence in new consultants to redefining business development in a post-COVID world, this conversation is packed with wisdom, energy...

In this episode, we welcome back Matt Alder, a frequent guest and expert in the field of talent acquisition, workplace future and fellow podcaster, for his fifth appearance on the Marketing Rules podcast. Matt and James dive into a discussion on the latest trends in the TA space, with a focus on those beyond the buzzword of AI. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing...

Talent Acquisition teams have faced many challenges over the last few years, from the lack of strategic support, funding and understanding from leadership. Joining me this week is Katrina Collier, author and trainer, who is dedicated to making recruitment better and delivering an excellent job seeker experience. Katrina discusses how leadership often views TA as an admin function, which can leave them under-valued and overworked. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠...

A lot of tech businesses in talent acquisition and recruitment are now prefaced with the term AI. So as a founder of one of these businesses, when should start this AI journey? Joining me this week is Mark Chaffey, CEO at Hackajob. Mark discusses how and when he decided to make AI core to his product, how it would affect his customer bases and if it was the right move for his company. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ...

Employee Referral programs don't work, so why should we bother them? Joining me this week to discuss this is Sam Davies, CEO at Realinks Sam talks to James about setting up Realinks as a non-techie, why technology can overcome the perceived issues with employee referral programmes and how employee advocacy can support referral programs. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMar...

Recruitment has had a chequered history with marketing and only in the last few years has it become strategically adopted and started to be seen as a necessity. Joining me this week is Alexandra Chirica, founder of Recfindr. Alexandra discusses her start-up journey and thoughts on what recruiters are doing wrong with their marketing. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketi...

Interview bias takes many forms, from affinity bias to accent bias and with most biases we can be totally unaware that we are making them and the results will affect the candidate, the interviewer and the employer. Talking to James this week is Michael Blakley, founder of Equitas. Michael discusses how to be conscious of biases during the interview process and the part that technology now plays in creating an anti-bias interview. The Marketing Rules Podcast is sponsored by RChill ...

For most businesses on a budget, deciding on the best place to spend that budget for talent attraction can mean difficult choices. So which is more effective for talent attraction, recruitment marketing or employer branding? Joining me this week is Sam Bertoud VP of Talent Solutions at hackajob. Sam discusses the importance of recruitment marketing in modern-day talent acquisition, the influences of consumer marketing strategies and the need for recruiters to understand marketing better...

We talked many times on the podcast about how communities have become more and more important for brand building, but what if that's not the aim and it is simply to create a community of like-minded professionals? Joining me this week is Edan Haddock, Head of Talent at Movember. Edan talks me through how he started 'Rubberband', his Facebook community for TA professionals and his new role at Movember. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.co...

Recruiter enablement is a fairly new concept and definitions are ranging, but broadly it's to deliver resources and assets at the point of need for a recruiter. So how does recruitment marketing fit into this process? Talking to James this week is Sean Galligan, founder of TA Guru. Sean discusses the alignment of enablement and marketing and how it can support wide initiatives like employer branding. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠...

Doing any kind of assessment or test can be daunting, but identifying your professional strengths and weaknesses can be even worse. Taking James through his strengths and weaknesses is Zoe Clayton-White development coach and senior talent developer at Very Group. Zoe takes James through his own Clifton Strengths evaluator to help him discover his own unique talent DNA. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠ #MarketingRules #TheVoic...

In this special episode, James speaks with presenters and attendees from this year's Job Boards Connect London. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing To learn more about Job Boards Connect visit: https://jobboardsconnect.com/ Learn more about James and ThinkinCircles: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

As marketers in an SME or larger business, we will probably have dealings with the head of operations, but what exactly do they do? Joining me this week is Si Bor, Founder at Embedded Ops.Si talks me through his years of experience as an Ops Director with several big name recruitment agencies. He details the duties and responsibilities of Operations and how they are key to growth for any scaling Recruitment agency. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠https://www.rchilli.com...

What will the effect of AI be on talent acquisition and talent acquisition teams and is it the next shift in recruitment? Joining me this week is the ubiquitous Bill Boorman, founder of the Tru conferences and advisor to many rec tech companies. Bill talks me through his career in recruitment, his views on the TA space and the effect of emerging technologies on the TA market. Bill finally takes me through how he set up his charity for the homeless in Northampton. The Marketing Rul...

This is Part 2 of my episodes recorded live from Recfest UK 2024. I had the chance to speak with some great guests from the world of talent acquisition and Talent Tech. I hope you enjoy...again The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing Learn more about James and ThinkinCircles: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

This is Part 1 of 2 episodes recorded live from Recfest UK 2024. I had the chance to speak with some great guests from the world of talent acquisition and Talent Tech. I hope you enjoy. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing Learn more about James and ThinkinCircles: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://...

This is a special episode, recorded live from The IHR Employer Branding Conference 2024, recorded on 3rd July 2024 in London. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠https://www.rchilli.com/⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing Learn more about James and ThinkinCircles: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠⁠⁠

Like recruitment, Talent Acquisition has had a difficult 2024 with many redundancies and teams being reduced in size. Joining James this week is Sean Allen, co-founder of The Talent Community. Sean discusses the state of the Talent Acquisition space at the moment and how the recent economic and market changes have affected the TA community. Sean also discusses The Talent Community a network for TA, recruiters and vendors of which he is a founder member. The Marketing Rules Podcast is...

Assessments vs skills-based assessments vs interviews What is the difference and is one any better than the other? Discussing this with me is Stephane Rivard, CEO at HiringBranch Stephane takes me through the differences between all 3, when is one more appropriate than the other, their advantages and disadvantages and the future of skills-based assessments. The Marketing Rules Podcast is sponsored by RChill ⁠https://www.rchilli.com/⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing...

Running remote marketing teams is a challenge at the best of times, but doing that across different time zones is even trickier. Joining me this week is Laura Brown, Marketing Director at Engtal. Laura discusses managing remote teams, building community brands and driving revenue from marketing in 2024. The Marketing Rules Podcast is sponsored by RChill https://www.rchilli.com/ #MarketingRules #TheVoiceOfRecruitmentMarketing To connect with Laura: https://www.linkedin.com/in/la...

We've talked a lot about AI on The Marketing Rules Podcast, from how it can be used to in volume marketing to increasing talent engagement, but do we need to stop a think if we are using AI responsibly? Joining me this week is Bob Pulver, Founder of Cognitive PathBob, who discusses how we should be using AI in the Talent Acquisition space. What type of governance and security should we have in place? And what is the current landscape of AI usage in Talent Acquisition? #MarketingRules ...

The key to building and maintaining a diverse workplace is rich, consistent and accurate data, but how do you even start measuring this data? Joining me this week is Dan Cohen Co-founder at MixxylDan talks me through his background that led him to co-found mixxyl, why its important to use AI to understand diversity in the workplace and why businesses still aren't taking diversity seriously. #MarketingRules #TheVoiceOfRecruitmentMarketing To connect with Dan: https://www.linkedin.com/...

As a recruitment marketer, i would say that marketing is important in talent attraction, but today's guest has marketing front and centre in his strategy. Joining me this week is David Nottage Head of Talent Attraction & Acquisition at Footasylum David talks to me about his unusual journey into talent attraction, why marketing is so important to him and his thoughts on how TA teams should add value. #MarketingRules #TheVoiceOfRecruitmentMarketing Support for this podcast comes from Shazamme...