We’re going live to explore how recruitment agencies can build stronger, smarter marketing foundations for the year ahead. This session dives into what effective recruitment marketing really looks like, from brand visibility and consistency to how marketing and sales work best together. Here’s what we’ll cover: - Why marketing is…
🎧 The Marketing Rules Podcast episode with Benn Klewpatinond and James Whitelock is now streaming on YouTube This clip dives into the story behind Benn’s FloatRower invention and how a simple idea evolved into a product used by people every day. A brilliant insight into the power of creativity, design,…
🎧 The Marketing Rules Podcast episode with Benn Klewpatinond is now streaming on YouTube This clip explores how true innovation begins with people and purpose. Benn shares his approach to designing for inclusivity, understanding individual needs, and creating solutions that serve everyone. Watch now on YouTube 👇 https://youtu.be/dL450UgL5qw Supported by…
🎧 The Marketing Rules Podcast episode with Howard Flint is now streaming on YouTube This clip dives into what it really takes to scale a recruitment or HR tech business. From founder-led growth to building professional, scalable teams, James and Howard unpack how to industrialise sales and drive sustainable expansion.…
On YouTube NOW 🎧 Howard Flint joins James Whitelock to tackle one of recruitment’s biggest challenges, getting marketing and sales to work together. Watch now 👇 https://youtu.be/lHm7PgyAHsY Supported by RChilli #MarketingRulesPodcast #ThinkinCircles #Recruitment
This week, Benn Klewpatinond, designer, engineer, and inventor, joins James Whitelock on The Marketing Rules Podcast. Benn is the founder of INOND and the creator of the FloatRower, a revolutionary reimagining of the rowing machine. His work blurs the line between technology and humanity, showing how innovation begins with empathy…
his week, Howard Flint, strategist and business leader, joins James Whitelock on The Marketing Rules Podcast. With over 25 years of experience helping HR and recruitment technology businesses scale and realise their full potential, Howard shares his perspective on what it really takes to grow from startup to scale-up. In…
On YouTube NOW! Everyone’s talking about skills-based hiring, but few know how to make it work. Hear Steve Lewis share why it’s still one of the toughest conversations in recruitment. Watch now: https://youtu.be/T3_chQBnoPw #SteveLewis #HireGuide #Recruitment #HRTech #SkillsBasedHiring #TheMarketingRulesPodcast #Shorts Supported by RChilli
On YouTube NOW! Discover why structured, skills-based interviews lead to fairer, higher-performing hires. McKinsey found this approach delivers 3 to 5x better on-the-job performance. Watch now: https://youtu.be/T3_chQBnoPw #SteveLewis #HireGuide #Recruitment #HRTech #TheMarketingRulesPodcast #shorts Supported by RChilli
This week, Steve Lewis, Managing Director at HireGuide, joins James Whitelock on The Marketing Rules Podcast. Steve has spent his career at the heart of recruitment technology, from being one of the first employees at TotalJobs, to leading search staffing and RPO at LinkedIn, and now pioneering innovation in interview…
On YouTube NOW! With 20+ years in recruitment, Glenn Martin shares what it really takes to build a stand-out personal and employer brand in 2025. Watch now: https://youtu.be/9jZBP0r-gL8 #GlennMartin #Recruitment #EmployerBranding #TheMarketingRulesPodcast #Shorts Supported by RChilli
On YouTube NOW! Glenn Martin talks about how AI could be damaging your personal brand and what recruiters need to do to stay authentic. Watch now: https://youtu.be/9jZBP0r-gL8 #GlennMartin #AI #PersonalBrand #TheMarketingRulesPodcast #Shorts Supported by RChilli
What happens when AI collides with personal branding? Recruitment veteran, talent solutions founder, and podcast host Glenn Martin joins James Whitelock to break it down. With over 20 years in the recruitment game, Glenn’s seen it all - from the rise (and fall) of Twitter, to Glastonbury fields, to boardroom…
On YouTube NOW! Paralympic champion Chris Skelley MBE opens up about resilience, mental health, and life after elite sport in the latest Marketing Rules Podcast. Watch now: https://youtu.be/fsBwHbpt6Uk #ChrisSkelley #Paralympics #Inspiration #TheMarketingRulesPodcast #Shorts Supported by RChilli
On YouTube NOW! - From Gold to Bronze – and Why It Matters More Paralympic champion Chris Skelley MBE opens up about resilience, mental health, and life after elite sport in the latest Marketing Rules Podcast. Watch now: https://youtu.be/fsBwHbpt6Uk #ChrisSkelley #Paralympics #Inspiration #TheMarketingRulesPodcast #Shorts Supported by RChilli
What does it take to go from childhood bullying and medical misdiagnosis… to standing on the podium at the Paralympic Games? In this powerful episode, James Whitelock sits down with Chris Skelley MBE – Paralympic judo champion and gold medallist – to uncover the raw truth behind his journey: •…
Be sure to catch Martyn Redstone on the Marketing Rules Podcast - now available on YouTube. 👉 Watch now on YouTube: https://youtu.be/MjyO5sRsbhk #Recruitment #AI #Chatbots #CandidateExperience #MarketingRulesPodcast #Shorts Supported by RChilli
Watch on YouTube NOW! - From Chatbots to Candidate Experience with Martyn Redstone - aka Mr. AI. With nearly 20 years in recruitment and over a decade leading the way in recruitment technology, Martyn has been building chatbots and automation strategies long before AI became a buzzword. 👉 Watch now…
This week on The Marketing Rules Podcast, James is joined by Martyn Redstone - better known as Mr. AI. With nearly 20 years of experience in recruitment and over a decade of pioneering recruitment technology, Martyn has been building chatbots and automation strategies long before AI became a buzzword. In…
🎧 Podcasting isn’t just for marketers anymore. Recruitment entrepreneur Nitin Sharma joins The Marketing Rules Podcast to reveal how talent teams are using podcasts to attract clients, engage candidates, and grow their brand. If you think podcasting is too complex, too expensive, or “not for recruiters,” this one’s for you.…
🎙️ What if your talent team started a podcast? In this episode of The Marketing Rules Podcast, Nitin Sharma, founder of RecTools, shares how podcasting is helping recruitment teams build credibility, boost their employer brand, and engage those hard-to-reach passive candidates. No scripts. No overthinking. Just smart content with serious…
What if your next great hire didn’t come from a job board… but a podcast? In this episode of The Marketing Rules Podcast, James Whitelock sits down with Nitin Sharma - recruitment entrepreneur, podcast host, and founder of RecTools - to reveal how podcasting is becoming a game-changer in talent…
🎧 Watch Again: Tackling Interview Bias with Michael Blakley Bias in interviews is more common than you think - and often invisible. In this powerful episode of The Marketing Rules Podcast, Michael Blakley, founder of Equitas, breaks down the subtle (and not-so-subtle) ways bias shows up in the hiring process…
🚨 Missed it? Catch up now: Mark Chaffey, CEO of hackajob, in one of our most insightful Marketing Rules Podcast episodes yet. This insightful episode examines: 🎯 What candidates really want in 2025 💡 How tech hiring is changing 🔥 What it takes to build a brand that speaks to…