July 13, 2020

Paul Rawson

Paul Rawson
Apple Podcasts podcast player badge
Spotify podcast player badge
Amazon Music podcast player badge
Overcast podcast player badge
Castro podcast player badge
iHeartRadio podcast player badge
RSS Feed podcast player badge
YouTube podcast player badge
Apple Podcasts podcast player iconSpotify podcast player iconAmazon Music podcast player iconOvercast podcast player iconCastro podcast player iconiHeartRadio podcast player iconRSS Feed podcast player iconYouTube podcast player icon
BusinessMarketingRecruitmentPodcast

Account based marketing or ABM  is widely used outside recruitment as a strategy to nurture target specific clients, but is rarely used in recruitment marketing even though it seems a perfect fit.

This week James talks to Paul Rawson, an advocate for ABM in recruitment.

#MarketingRules

Support for this podcast comes from Staffing Future

For free review of your current website visit www.staffingfuture.com/Rules

To connect with Paul:

https://www.linkedin.com/in/paulrawsonmarketingdirector/

Learn more about James and ThinkinCircles:

https://thinkincircles.com/

https://www.themarketingrules.com/