AI Episodes

James is joined by Dave Jenkins, CEO and Founder of Wave, who has spent 25 years building recruitment websites and watching them evolve from simple brochure sites to powerful marketing and tech platforms. We get into the future of the recruitment website, the impact of AI, candidate experience, and why your site should be your hardest-working asset, not just something that sits online looking pretty. #MarketingRules #TheVoiceOfRecruitmentMarketing ⁠To connect with Dave:⁠ https://w...

This week, James was joined by Manan Shah, co-founder and CEO of Recruiterflow. They get into what recruitment data really matters, why most agencies obsess over the wrong metrics, and how velocity, productivity, and AI are reshaping how recruitment businesses scale. If you care about building a faster, smarter, more resilient recruitment operation, this one’s for you. #MarketingRules #TheVoiceOfRecruitmentMarketing ⁠To connect with Manan:⁠ ⁠https://www.linkedin.com/in/manan...

In this episode, James is joined on the couch, in person, by Ross Thompson, founder of Infinity Staff Global, to unpack how he has successfully expanded from Australia into the UK recruitment market. They get into why he chose South Africa over the Philippines for offshore talent, how cultural fit and time zones impact performance, and why clients are turning to offshore solutions as the cost of employing in the UK and Australia continues to rise. The Marketing Rules Podcast is sponsore...

This week James is joined by Martyn Redstone, or as many in the industry know him, Mr. AI. Martyn’s been in recruitment for nearly two decades, with over a dozen years immersed in rec tech, and long before AI became the buzzword it is today, he was already helping recruiters craft smart, responsible automation strategies. From building some of the earliest recruitment chatbots to running the first AI and automation agency in our sector, Martyn’s been right at the heart of conversational AI...

Recorded live from RecFest 2025 The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing ⁠To connect with Stephen:⁠ https://www.linkedin.com/in/stmcgrath/ Learn more about James and ThinkinCircles: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

In this episode, James is joined once again by Rob Green, Founder and CEO of RecTech. Making him one of the rare few returning guests. We dig into the evolution of the recruitment Tech industry the global impact of AI and how companies can make smarter tech choices faster. Whether you're in talent acquisition, HR, or recruitment, this is one conversation you won’t want to miss. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

In this episode, we welcome back Matt Alder, a frequent guest and expert in the field of talent acquisition, workplace future and fellow podcaster, for his fifth appearance on the Marketing Rules podcast. Matt and James dive into a discussion on the latest trends in the TA space, with a focus on those beyond the buzzword of AI. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing...

Talent Acquisition teams have faced many challenges over the last few years, from the lack of strategic support, funding and understanding from leadership. Joining me this week is Katrina Collier, author and trainer, who is dedicated to making recruitment better and delivering an excellent job seeker experience. Katrina discusses how leadership often views TA as an admin function, which can leave them under-valued and overworked. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠...

A lot of tech businesses in talent acquisition and recruitment are now prefaced with the term AI. So as a founder of one of these businesses, when should start this AI journey? Joining me this week is Mark Chaffey, CEO at Hackajob. Mark discusses how and when he decided to make AI core to his product, how it would affect his customer bases and if it was the right move for his company. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ...

The traditional view of a leader is serious, stoic and humourless, but are humour, laughter and storytelling the new leadership traits?Joining me this week is Neil Mullarkey, Comedian, author and business coach Neil discusses how to be a better leader through storytelling, laughter, fun and mindset? The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing To connect with Neil: https://www.link...

AI has touch points with lots of our marketing activity but how could it support the way we build, design and interact with websites? Talking to me this week is Peter Guirguis, CEO at SwiftPress Support. Peter discusses how he sees AI shaping the future of WordPress websites and how AI can influence web and landing page design. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠https://www.rchilli.com/⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing To connect with ...

What will the effect of AI be on talent acquisition and talent acquisition teams and is it the next shift in recruitment? Joining me this week is the ubiquitous Bill Boorman, founder of the Tru conferences and advisor to many rec tech companies. Bill talks me through his career in recruitment, his views on the TA space and the effect of emerging technologies on the TA market. Bill finally takes me through how he set up his charity for the homeless in Northampton. The Marketing Rul...

This is Part 2 of my episodes recorded live from Recfest UK 2024. I had the chance to speak with some great guests from the world of talent acquisition and Talent Tech. I hope you enjoy...again The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing Learn more about James and ThinkinCircles: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

This is Part 1 of 2 episodes recorded live from Recfest UK 2024. I had the chance to speak with some great guests from the world of talent acquisition and Talent Tech. I hope you enjoy. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠ #MarketingRules #TheVoiceOfRecruitmentMarketing Learn more about James and ThinkinCircles: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://...

We've talked a lot about AI on The Marketing Rules Podcast, from how it can be used to in volume marketing to increasing talent engagement, but do we need to stop a think if we are using AI responsibly? Joining me this week is Bob Pulver, Founder of Cognitive PathBob, who discusses how we should be using AI in the Talent Acquisition space. What type of governance and security should we have in place? And what is the current landscape of AI usage in Talent Acquisition? #MarketingRules ...

We all know that AI is going to change the way we work and recruit, but how is it specifically going to change the way that recruitment marketing operates? Joining me this week is Matt Comber, CEO at SourceflowMatt talks me through what he thinks is going to be influenced, changed and eradicated by AI in recruitment marketing and the knock-on effects on his own business. #MarketingRules #TheVoiceOfRecruitmentMarketing Support for this podcast comes from Shazamme ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www...