Nov. 4, 2025

Why True Innovation Starts with People, Not Products With Benn Klewpatinond

Why True Innovation Starts with People, Not Products With Benn Klewpatinond
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Every now and then, you meet someone who doesn’t just imagine the future — they build it.
In this episode, James talks to Benn Klewpatinond.

A designer, engineer, and inventor whose creations blur the line between technology and humanity. From rethinking the rowing machine with his Float Rower invention to shaping inclusive, purpose-driven products through his company INOND, Benn’s work is all about empathy, innovation, and impact.

Bennhow the mind of a modern inventor works: where ideas come from, how they take shape, and what it really means to design for everyone.


The Marketing Rules Podcast is sponsored by RChill

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⁠To connect with Benn:⁠

https://www.linkedin.com/in/bennklewpatinond/

Learn more about James and ThinkinCircles:

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