This week, Benn Klewpatinond, designer, engineer, and inventor, joins James Whitelock on The Marketing Rules Podcast.
Benn is the founder of INOND and the creator of the FloatRower, a revolutionary reimagining of the rowing machine. His work blurs the line between technology and humanity, showing how innovation begins with empathy and purpose rather than just product design.
In this episode, we dive into:
• How true innovation starts with people, not products
• The journey from idea to invention with the FloatRower
• Building inclusive, purpose-driven products through INOND
• The importance of empathy and human-centred design
• Lessons from a modern inventor shaping the future of tech and design
Whether you are a designer, entrepreneur, or innovator, this episode offers powerful insights into creativity, inclusivity, and the mindset behind meaningful invention.
Watch now and discover how Benn is redefining what it means to innovate with purpose.
#MarketingRulesPodcast #ThinkinCircles #BennKlewpatinond #INOND #FloatRower #Innovation #DesignThinking #Engineering #Empathy #TheMarketingRulesPodcast #JamesWhitelock
📌 To connect with Benn:
https://www.linkedin.com/in/bennklewpatinond/
📌 Learn more about James and ThinkinCircles:
https://thinkincircles.com/
https://www.linkedin.com/in/jameswhitelock/
https://www.themarketingrules.com/
🎙️ Podcast supported by RChilli:
https://www.rchilli.com/
