This week, Zoe Shackleton joins James Whitelock on The Marketing Rules Podcast.
Zoe is the Head of Human Resources and Equality, Diversity, and Inclusion at Huddersfield Town Football Club. With over 20 years of experience in HR across retail, education, and elite sport, she’s built a career championing inclusive cultures and strong leadership.
In this episode, they explore:
• What football can teach the corporate world about talent attraction
• How genuine inclusion drives retention in high-pressure environments
• The frameworks and accreditations behind Huddersfield Town’s award-winning culture
• Why purpose-led people practices deliver long-term impact
Whether you’re in HR, recruitment, or RecTech, this episode shines a light on what inclusive hiring really looks like in practice.
Watch now and discover how football’s approach to people and purpose can inspire every business.
#TheMarketingRulesPodcast #ThinkinCircles #RecruitmentMarketing #RecTech #EmployerBranding #Inclusion #Diversity
📌 To connect with Zoe:
https://www.linkedin.com/in/zoe-shackleton-fcipd-38167418/
📌 Learn more about James and ThinkinCircles:
https://thinkincircles.com/
https://www.linkedin.com/in/jameswhitelock/
https://www.themarketingrules.com/
