Marketing Episodes
Making your business and marketing more inclusive with Andy Kraut
We all want our businesses to be as inclusive as possible and they share this with our audiences, but where do we start and how do we avoid silly mistakes that are likely to offend. Joining me this week is …
From racing cars to recruitment with Romilly Wakeling
Join James this week is Romilly Wakeling, Managing Director at Vision Teaching. Romilly talks us through her journey into recruitment via motor racing. How she became the MD at Vision Teaching, grow the business and what the...
Blending AI and human to human conversation with Mike Seidle
As AI becomes common places in our working lives and the ease and speed with which we can roll out tools like chatbots, where does this leave human to human conversation in the recruitment process? Do job seekers prefer talki...
The Recruitment Marketing Congress with Christina Robinson (PODSWAP!)
This episode is a little different as I'm talking to Christina Robinson from Green Umbrella about the upcoming Recruitment Marketing Congress. Both Christina and I are talking at the Congress and this is a quick chat about th...
Extra Jon Brooks
More Jon Brooks! Jon gives us his top 3 tips for recruiters. #MarketingRules To connect with Jon: https://www.linkedin.com/in/jgbrooks/ The marketing Rules Extra is supported by The Scoop: https://www.thescoop.co.uk/ Learn mo...
An olympian in recruitment - Francesca Halsall
How does an olympian end up working in recruitment? This week's guest is Commonwealth champion and Olympic swimmer Fran Halsall. Fran discusses the mentality of an elite sportsperson, how to deal with the ups and downs and ho...
WTF is RevOps with The Sales Geeks
RevOPs is probably a term you've heard but not really sure what it means. So to give us the low down on the latest trend in revenue generation are Richard Few and Matt Simmons from The Sales Geek. Richard and …
Should you shout about your fees with Jon Brooks
A sometimes taboo area in recruitment is pricing. How big or small are you margins and how you compare to your peers is always a hot topic. Join James this week is Jon Brooks from The Value Advantage. Jon has …
Do marketers have a roll to play in diversity, inclusion and equality…
Winston B Clements returns to discuss if marketers have a role to play in diversity, inclusion and equality. If they do, what is their role and how do you make your marketing more representative? #MarketingRules Support for t...
Inbound marketing with Dan Tyre from HubSpot
If you haven't heard of the 'inbound marketing methodology' then where have you been? But did you know it was Hubspot that popularised the term, they then went onto to refine it with the 'flywheel' approach. Joining James thi...
How to grow a recruitment business using technology with Gavin Megnau…
Gavin is the Director of Digital Transformation at GQR/Wynden Stark and he talks to James about how GQR has used technology to grow every part of their business and how he sees the future of recruitment technology. #Marketin...
Does marketing move in waves with Dan Sodergren
Does marketing trends move in waves, similar to what we see in music and fashion? If it does, then how does your business keep up? James is joined by Dan Sodergren, marketing, tech and HR expert. Dan has over 20 …
What recruiters can learn from Christmas movies with Liz Lembke
Liz Lembke returns for some festive fun! Following on from their podcast on ' What Recruiters can learn from 80's movies ', Liz and James chat about 'What recruiters can learn from Christmas movies'. So sit back, grabs some E...
Employer branding with Nate Guggia
With a distributed workforce how has this affected employer branding? Is employer branding even that important compared to team branding? Nate Guggia, employer branding expert joins James to discuss the future of employer bra...
Extra Matt Alder
More Matt Alder! Matt gives us his top 3 tips for recruiters. #MarketingRules Support for this podcast comes from The Contract Doctor To connect with Matt: https://www.linkedin.com/in/mattalder/ Learn more about James and Thi...